Pizza Hut
Founded in 1958 Pizza Hut sold its first franchise just one year later. It now runs 34,000 restaurants, home-delivery units and kiosks, and its ‘red-roof’ logo is a familiar sight in 80 countries.
Pizza Hut pizzas are topped with plump, vine-ripened tomatoes and a unique blend of herbs and spices. Customers can also choose light and tasty salads and delicious pasta dishes as well as tempting starters and sides which are an ideal accompaniment to any pizza.
SSP operates Pizza Hut’s Express, format which offers a quick, convenient, casual dining experience. Travellers can ‘grab-and-go’ or sit and relax over a meal.
During SSP’s survey of Spanish and British passengers at Malaga Airport (carried out in preparation for the opening of the airport’s new third terminal in March 2010), three quarters of participating travellers named Pizza Hut as a desired brand. SSP’s 2010 world-wide consumer insights programme showed Pizza Hut has the same degree of recognition in China, Japan the United States, UK, France and Germany.
SSP operates Pizza Hut in Germany, Norway and Spain.
Key Product - pizza
Brand Category - Pizza restaurant, casual dining
Sector - air